The Company

Founded in 2017, The Pulse™ is a small, self-funded, women-owned business specializing in federal data storytelling and facilitating industry stakeholders in mastering the art of turning data into meaningful action.

As a technological research and advisory firm, we empower federal government contractors and drive results through our BD 360° Solution

Since our founding, our team has been a powerful force multiplier for government contractors, national federal agencies, media, trade organizations, academia, and technical assistance centers, providing specialized expertise and contextualized translation critical to navigating the complex federal procurement ecosystem.

At The Pulse™, we break down barriers across the federal contracting ecosystem and empower equity through edification, access, and impact. Our subject experts specialize in contextualized data while applying a hands-on advisory approach to everything we do.

The Team

AMBER HART

CO-OWNER/FOUNDER

Ms. Amber Hart is the Co-Founder and Co-Owner of The Pulse™. She is a recognized expert and speaker in navigating congressional, federal, and industry-relevant procurement data and sources, who spent more than a decade selling to the Federal Government. As the Chief of Research and Analysis, she maintains The Pulse’s portfolio of clients, advising them on federal business development and growth strategies. In addition to her advisory abilities, Ms. Hart assists clients with federal proposal responses and facilitates federal contracting training. Ms. Hart currently serves as the immediate Past President of Women in Technology (WIT), sits on the Advisory Board for the Center for Government Contracting at George Mason University (GMU), and is an active member of the Professional Services Council (PSC) and Women’s Procurement Circle (WPC). As an advocate for the entrepreneurial and federal contracting industry, Ms. Hart has testified in front of the U.S. House of Representatives Small Business Committee, participated in the Biden Administration’s 2022 Supply Chain Ministerial Forum, and recently spoke on a panel for the U.S. Patent and Trademark Office (USPTO) 2023 Women’s Symposium.

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LISA SHEA MUNDT

CO-OWNER/FOUNDER

Ms. Lisa Shea Mundt is the Co-Founder of The Pulse™. She has 13 years of experience in Federal Proposal Development and procurement trend analysis and reporting. She has touched more than 200 proposal efforts totaling billions of dollars in wins across a multitude of Government departments and agencies. In addition to her proposal abilities, Ms. Mundt is also a renowned training Facilitator experienced in training clients on Business Development, Capture Management, Proposal Management, and Orals Coaching. She is a frequently leveraged industry pundit and provides quotations, content, and speaking to trade publications and associations. She received her BA with a double major in Writing, Rhetoric, and Technical Communications + Media Arts and Design as well as her MA in Writing, Rhetoric, and Technical Communication from James Madison University (JMU). She is currently pursuing her PhD in Writing and Rhetoric from George Mason University (GMU). Ms. Mundt sits on the board of the JMU Federal Dukes Alumni Chapter and is the President Elect of Women in Technology (WIT). She maintains the business operations of The Pulse and uses her experience to help manage the company’s strategic business direction and growth efforts.

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AMANDA SWANSON GOFF

DIRECTOR OF RESEARCH AND ANALYSIS

Ms. Amanda Goff joined The Pulse™ in 2022 as the Director of Research and Analysis. Amanda received her Bachelor’s in Linguistics from the University of Kansas (KU) and her Master’s in Public Policy from George Washington University (GWU). In May 2024, she will graduate from Vanderbilt University with a Doctor of Education in Organizational Learning. Ms. Goff is a subject matter expert in learning science and instructional design, leveraging this skillset to improve knowledge retention and organizational learning in government contracting. Previously, she has conducted training covering a wide range of immediately relevant topics, including navigating the federal budget process, conflict of interest legislation, and more. Most recently, the Naval Postgraduate School published her research addressing existing learning gaps that limit the Department of Defense’s ability to effectively use non-traditional contracting authorities to meet pressing national security needs. In addition to her expertise in human capital development, Ms. Goff brings over seven years of experience in project management, data analytics, and stakeholder engagement. She is especially adept at using publicly-available federal spending data to inform policy work and identify key trends impacting the federal contracting industry.

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HALEY BOULANGER

RESEARCH ANALYST

Ms. Haley Boulanger is a Research Analyst at The Pulse™. She received her Bachelor’s in Political Science with a concentration in National Security Studies from Virginia Tech (VT). As an undergraduate student and an intern at The Pulse™, she conducted research on and for private and government entities, engaging with a wide range of topics relating to federal operations. Since joining the team full-time in 2021, she has undertaken qualitative and quantitative research duties centering around federal procurement and acquisition. Ms. Boulanger spearheads the company’s Federal Agency Spotlight initiative, where she executes third-party assessments of federal websites and vendor outreach material, as well as the team’s monthly Lunch and Learn webinars providing free bite-sized training on topics critical to the ecosystem. Her dedication has made her fluent in federal procurement spending data, as well as an asset to clients in the areas of proposal compliance and trend analysis.

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