Methodology
The Pulse's Trademarked Methodology
Our BD 360° methodology is more than just a strategy; it’s a commitment to optimizing every part of your federal sales engine.
With The Pulse™, navigating the complex federal contracting landscape becomes seamless, guaranteeing that every action is strategic and purposeful.
The outcome? A sustainable competitive edge in the federal marketplace that stands the test of time.
What is BD 360°?
We’ve been in this industry a long time.
Our BD 360° Methodology teaches you how to identify the connection between the seemingly disparate components of federal sales and teaches you how to navigate their complexities to drive conscious action resulting in sustainable profits and long-term growth in the federal market.
- Policy: Whether you like it or not, you are involved in politics. Congress, with all its tomfoolery, dictates the federal buying process. Understanding ‘The Hill’ is now part of your job duties.
- Market Intelligence/Research: The flow of information is dated and far from standardized. Federal data is complex and, at times, leaves everything to interpretation. Choose your interpreter wisely.
- Capture/Business Development: The contracting process is run by people. Since people are fallible and prone to bias, your relationships are everything.
- Proposals: The application process is tedious by design. The federal proposal process is intentionally rigorous and an art form all its own.
The Pulse can assist your firm with each piece of the lifecycle while considering the rest of the process. When we work on your proposal, we do it from the mindset of someone who can also identify opportunities for your pipeline. This integrated approach is our differentiator in the saturated consultant market.