The Principals Academy is Zweig Group’s flagship training program encompassing all aspects of managing a professional AEC service firm. Elevate your ability to lead and grow your firm with this program designed to inspire and inform existing and emerging AEC firm leaders in key areas of firm management leadership, financial management, recruiting, marketing, business development, and project management. Learning and networking at this premiere event challenges traditional seminar formats and integrates participatory idea exchange led by Chad Clinehens, Zweig Group’s President & CEO, as well as the firm’s top line up of advisors.

Zweig Group’s leadership team draws from our 35+ year history working with AEC firms to teach the latest approaches to managing and operating successful firms – using our comprehensive data set of industry benchmarks and best practices. The Principals Academy is like a mini-MBA for design and technical professionals and is an impactful way to learn how to build your career and your firm.

Who should attend?

•  Emerging firm leaders
• AEC C-suite & firm owners
•  Experienced principals looking to enhance or refresh their knowledge
•  Department, division, and branch managers
•  Project Managers and senior design/technical staff
• Legal, accounting, insurance, consulting, and advisors specialized in the AEC industry

Discussion topics include:

•  What It Means to be A Principal & Owner
•  Strategic Growth Planning
• Business Development Strategies
•  Driving Financial Results
•  Marketing Fundamentals
•  Recruiting & Retention Strategies
•  Leadership for Principals
•  Firm Ownership & Transition
• Mergers & Acquisitions
•  Leading vs Managing a Successful Firm

Upon completion, attendees will receive a certificate of completion electronically for self-reporting. This seminar offers 12 LU/PDH credits.

Venue Information

Hyatt Centric Chicago Magnificent Mile

633 N. St. Clair St. Chicago, IL 60611
Book hotel room here.