A New Spin on Federal Sales

“I wish I had had this book at the beginning of my career. There were so few resources, so we mostly had to learn a lot through trial and error. Lisa and Amber are sharing ACTIONABLE steps that they have used and refined at their business.”

Ashley Nicholson

Chief Executive Officer, Avenir Technology

“While it won't be entirely new for anyone who has been in the business a long time, it's a wonderful refresher with just right amount of snark. Even if you've been around a while, I bet you'll learn something — I especially enjoyed the section on the nuances of past performance vs. experience. And it's the plainest language, most succinct, most comprehensive overview of the process I've ever read.”

Joshua DeLung

Executive Vice President, Integrated and Digital Innovation & Chief of Staff, Palladian Partner

“I credit Lisa and Amber greatly with my training in federal contracting, proposals and capture. Their book encapsulates their approach well, emphasizing effort, discipline, and skill as the only formula to durable success. It reminded me with great force of what I'm supposed to do daily and how I should direct my team. They're the best at what they do. I'd refer this book and the Pulse's other resources to anyone growing in this business.”

Michael Gentile

COO, ReliaSource

The Pulse wrote a book!

Unveil the Future of Federal Sales with BD 360°
Government Business Development starts here. Are you ready to revolutionize your approach to federal government sales? Introducing BD 360°, the groundbreaking guide designed to elevate your GovCon sales game. Experience the transformative power of The Pulse of GovCon (The Pulse)—where innovation meets expertise. Our book creates a seamless journey through the intricate federal marketplace.

What Makes BD 360° Different?
The BD 360° methodology is more than just a strategy; it’s a commitment to enhancing every aspect of your federal sales process. With The Pulse, you’ll gain an intuitive understanding of the federal acquisition lifecycle and how all the components – policy through proposal – impacts your ability to scale in GovCon sales.

Seamless Navigation, Lasting Impact
BD 360° equips you with the tools to effortlessly navigate the complexities of federal contracting, blending policy expertise, market research and intelligence, capture practices, and proposal management. The result? A powerful, dynamic presence in the federal ecosystem that withstands the test of time.

Your Journey Starts Here
Transform your federal sales approach and secure your place in the future of government contracting. Get your copy of BD 360° today and harness the power of The Pulse to enhance your understanding of the government contract sales game.

Buy your copy today!

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